A PANDEMIC START UP IN MEXICO
A Chinese manufacturing, unable to visit Mexico
- Virtual scouting tour.
- Local knowledge on the best industrial locations.
THE CHALLENGE
Our client had a very clear target- start its manufacturing operation in Mexico by the third quarter of 2020. Then the pandemic hit. Would it be possible to scout and assess the right manufacturing location seamlessly without ever setting a foot in Mexico? That’s when we got the call.
CHALLENGES
- Relatively low budget for design, implementation and marketing
- 8-week time constraint for the whole project
- Website must match existing digital corporate identity
- Website should be deeply integrated into the HubSpot solution
- Design & development from scratch is not feasible
- Customer would like to be able to edit content and structure
- Website must be implemented in three languages
- Webdesign must match modern design standards
OUR SOLUTION
Guided with the clear vision and the perfect understanding of this premise by our executive director Xu Yu, our in-house expert on the Asian region, we developed a virtual scouting tour.
The inability to travel to Mexico became non-existent, once our team led our clients on several virtual meetings of possible Industrial Real Estate locations and their surrounding areas.
Thanks to this streamlined communication and all the local knowledge on the best industrial locations, the client signed a long-term lease for the site of their future plant in just three months.
Their visit to Mexico had to wait, but their manufacturing timeline did not. There are no frontiers where there is knowledge, dedication and innovation in decision-making.
